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Fewer diamonds to be dug as mines reach end of lifespan

Fewer diamonds to be dug as mines reach end of lifespan
DE BEERS GROUP CEO: Bruce Cleaver

Lack of new mines exacerbateS the situation

A stable to slow decline in diamond supply is expected in the future as older mines produce less of the sparkling stones.

De Beers Group CEO, Bruce Cleaver admitted as much at the 2019 Diamond Conference in Gaborone this week.

However, while the supply of diamonds is expected to slow down, Cleaver feels with the right investments and marketing strategies, demand should continue to increase.

“The younger generations, millennials, are the largest cohort of diamond buyers in the world,” declared Cleaver, adding the diamond industry was aliv...

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