Mmamotse Burial Society, a society for elderly people who have been shunned by other funeral policies has joined forces with Pule Funeral Group.
This week the Funeral Group launched its scheme called Baleboge Funeral Plan which is targeting elders who cannot afford higher prices demanded by other service providers because of their age.
Speaking at the launch, Themba Tlou who is Pule Funeral Group Sales and Marketing Head, said that there has been a gap in the market that they saw it fit to fill. He said that the policy which costs, P150 per month from each member gives the bereaving family a dignified farewell valued at P15 000.
“It does not come in money form but services such as, casket, 50 funeral programmes, standard hearse and mortuary services, among others.”
Tlou said that insurance companies have shied away from providing services for elders.
“We are talking about our parents who raised us and in the society that we have partnered with, the youngest is , aged 74.”
Tlou added that they were going to expand the initiative all over the country since the reception has been welcomed.
For her part, Matlapeng thanked Pule Funeral Group for accepting them.
“This society was started in 1972 by our parents who were working in South African mines and along the journey some left us for better insurances which were provided by their children but we remained united. Finally Pule Funeral accepted us and we are taken care of better,” she noted.