While a lot of teams in the country are struggling to secure sponsorship deals it is the exact opposite for ladies football club, Double Action. The men’s first division league is still running without a sponsor and some teams in the premier league are still to find a meaningful sponsorship.
But on the ladies side, Senki Sesenyi’s led team has added Odipeca and Moretwana Fitness Studio to add to the sponsorship of NTR Technology Holdings, which they launched last year.
The Rock as the club is popularly known, has a cumulative sponsorship of P310 000 from the three sponsors.
Odipeca Clothing has agreed to P200 000 worth of merchandise, while NTR has pledged P50 000 for the second year running. Another sponsorship would come in the form of free membership to a fitness centre worth P60 000.
The Managing Director of Moretwana Fitness Studio, Florence Eunice Radisweng said they came on board to help the ladies team after realising that the aspect of physical fitness is lacking in most sporting codes.
“’We will deal with agility, strength, and endurance. We are going to have specialised training for players depending on the positions they play on the field,” said.
She said today sports is not just won on skill but also on the ability of the mind to take punishment and be able to work under pressure.
“We need to on the psychological aspect. There is no doubt that there is talent in the country. We need to go out there and show the world what we are made of. ” she said.
The Managing Director of Odipeca Lesly Motsage echoed Radisweng’s sentiments. He said it is high time private companies come to the aid of sports codes.
“We started small as a company in 2007 selling T-Shirts. We later realised the importance of venturing into sports doing volleyball kits, rugby and basketball wear,” Motsage said.
Unveiling their second P50 000 sponsorship in two seasons NTR Managing Director Barulaganye Gakelebotse said the performance of the team in the just ended season made them proud and consider sponsoring the team for the coming season.
Barulaganye said as a company they intend to continue to support sport especially ladies as they mostly disadvantaged.
In response, the Ministry of Foreign and International Cooperation’s director of Europe and the Americas, Nkoloi Nkoloi, revealed that he was delighted to see the beautiful women in the country having interest and joining the beautiful game.
He said women should put aside their prejudices and take sports seriously.
“Women rank amongst the most disadvantaged, which calls for authorities to scout, unearth and develop talent in the country. I want to see our women playing professionally in America or Europe. But more importantly it would give me pleasure if our ladies national team can defeat the stubborn Banyana Banyana from South Africa,” Nkoloi said.